KUALA LUMPUR – Leading global sports production company Tell has launched a new branch in Kuala Lumpur, Malaysia, marking its first regional branch in Southeast Asia.
The company responsible for providing technical services in the sports industry for marketing purposes is headed by Tom Ellis from the United Kingdom, where the first company was built in York there. Ellis, who is also the company director, said that the Kuala Lumpur is an ideal place to spearhead innovative technical production through the company.
"We have found a welcoming home-from-home in Kuala Lumpur. The people, culture and opportunity in this city and region fit with our vision to create extraordinary experiences through innovative technical production," he specifically said.
Tell Malaysia is a collaboration between Ellis and managing director for Southeast Asia, Alex Wong, aiming to push the company into an era of global delivery.
Also a broadcast and live graphics specialist, formerly responsible for live broadcast company AE Live, Wong has vast experience with organisations and events uch as Badminton World Federation, Asian Football Confederation and the Professional Triathletes Organisation.
"Location wise, Bukit Jalil is a perfect location for our Kuala Lumpur office due to the facilities and sports activities available such as football, badminton and rugby. Apart from housing a world-class stadium, the Asian Football Confederation is also located in the same locaiton," Wong shared.
Another member of the team is also Azman Azmy who is their senior producer, also formerly responsible for AE Live and Astro.
Azman, with 10 years of experience in sport production, had released a docu-series before, consisting of eight episodes, called "Sampai Mati Kuala Lumpur" which iterates about Kuala Lumpur Football Team winning against Johor Darul Takzim in Piala Malaysia 2021.
The team is looking for more opportunities for the company to expand in South East Asia, alongside consistent strategic announcements including financial growth statistics and a strengthened senior leadership team.
The company's revenue increased from the fiscal year 2020/2021 to 2023/2024 by 86.6 per cent, showing a strong performance and ability to build a strong presence in the global sports production industry.
They have also recently appointed Jack Nicklin as Tell's managing director in the UK, with experience from positions at World Rugby, IMG, Channel 4, BBC, Cricket Australia and BBC Sport.
Tell is also known to deliver successful events such as 2022 & 2023 FIFA Club World Cup, 2023 AFC Asian Cup, ASEAN Mitsubishi Electric Cup 2024, 2024 Futsal Wolrd Cup, 2024 England A vs Australia A Rugby Union and 2024 26th Arabian Gulf Cup.
Other than specialising in technical production services, they also provide solutions in seamless management, expert crewing and innovative kit across broadcast and remote production, live streaming and distribution, sports presentation and graphics, simultaneously pledging to deliver projects with a focus on efficient use o new technology including broadcast lyaway kits, a scalable remote production hub along with the latest in 5G encoding.
Additionally, they have launched a brand refresh accompanied with a new website showcasing the brand's services and previous projects. For more details, visit Tell.