SHAH ALAM - Malaysia’s popular homegrown ice cream brand Inside Scoop has introduced a new Rasa-Rasa Malaysia collection in conjunction with the Visit Malaysia 2026 campaign, bringing a local twist to its signature desserts.
The limited-time collection will be available at all Inside Scoop outlets nationwide from April 6 until May 11, 2026, giving ice cream lovers a limited window to explore the flavours.
Inspired by Malaysia’s rich and diverse food culture, the collection features six new ice cream flavours, representing different states across the country — from Kuala Lumpur and Melaka to Johor, Kelantan, Pahang and Sarawak.
Each flavour highlights ingredients and tastes closely tied to its state. These include Affogato, inspired by Johor’s Liberica coffee, Dark Chocolate Banana from Kelantan, Dodol Musang King from Melaka, Gula Apong Tiramisu from Sarawak, Moola Chocomalt Kaw Dinosaur, reflecting Kuala Lumpur and Selangor’s mamak culture and Strawberry Lemonade, inspired by the cool produce of Cameron Highlands.
Co-founder Edmund Tan said the collection aims to capture the essence of Malaysia through taste while encouraging people to reconnect with local destinations.
“Every state in Malaysia has a story and a specific taste that defines ‘home’. We hope these flavours serve as the catalyst that inspires your next trip to sample the local magic of our states firsthand,” he said in a statement.
Beyond the flavours, the collection also comes with custom-designed cup sleeves featuring illustrations inspired by each state, adding a visual element to the experience. Customers can also opt for the Rasa-Rasa Pack priced at RM70, which offers a selection of flavours suitable for sharing.
As part of the campaign, Inside Scoop is introducing a stamp rally to enhance the experience. Customers who purchase the Rasa-Rasa Pack will receive a limited-edition Ice Cream Passport, which can be used to collect stamps from participating outlets nationwide.
The initiative turns each visit into a travel-themed activity, encouraging customers to explore multiple outlets while discovering different flavours, in line with the spirit of Visit Malaysia 2026.