SHAH ALAM - AEON Bank is celebrating its second anniversary with the launch of Neko Sensei, an artificial intelligence (AI)-powered financial management mentor designed to help customers make smarter financial decisions through its mobile banking application.
The digital Islamic bank is marking the milestone under the theme '2gether Lagi Better', reflecting its commitment to growing alongside its personal banking customers and business clients through AEON Bank Biz.
According to AEON Bank, the anniversary highlights its continued growth and expanding technological capabilities since its launch in 2024.
The bank said it has seen increasing customer trust and engagement, reflecting the growing demand for digital banking services integrated into daily lifestyles, including cashless transactions, personal financial management and business banking solutions.
Neko Sensei serves as a personal financial mentor that provides practical guidance on budgeting, spending habits and savings management.
Powered by advanced natural language processing technology, the AI assistant enables customers to interact through a chat-based interface to receive personalised budgeting plans, spending breakdowns, cash flow projections and financial tips in real time.
The feature is available in both Bahasa Melayu and English and is aimed at helping users better understand their spending patterns, reduce unnecessary expenses and improve savings habits.
As part of the anniversary celebrations, AEON Bank is also rolling out a series of customer engagement campaigns and rewards programmes nationwide.
Among the initiatives are the 'Power of Two: The Saver & The Spender' social media challenge, special anniversary rewards through its Neko Missions gamified banking platform, and instant RM2 rewards for customers who interact with Neko Sensei via the app.
New customers who activate an AEON Bank Savings Account-i with a minimum RM1 deposit will also receive six months of complimentary AEON Bank x Zurich Takaful Personal Accident coverage.
The bank is also promoting its Personal Financing-i facility, which offers financing of between RM1,000 and RM100,000 with flexible repayment terms for eligible Malaysians aged 18 to 55 with a minimum monthly income of RM2,500.
For business customers, AEON Bank Biz continues to expand its offerings with Merchant DuitNow QR services and Business Term Deposit-i products.
Under its Merchant DuitNow QR adoption campaign running until Oct 31, 2026, eligible merchants can enjoy a promotional profit rate of 2.88 per cent per annum, cashback rewards and a top prize of RM1,888.
Meanwhile, Business Term Deposit-i customers can benefit from profit rates of up to 3.20 per cent per annum for selected deposit tenures, with placements starting from RM500.
AEON Bank said it remains focused on strengthening its cloud-native digital infrastructure, expanding its ecosystem and leveraging AI technology to deliver a more dynamic banking experience while supporting financial inclusion and Malaysia’s digital economy growth.