Biggest football campaign activation in Malaysia by Al-Ikhsan Sports

SYAHIRAH MOKHTAZAR
SYAHIRAH MOKHTAZAR
16 Dec 2022 11:46am
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Al-Ikhsan Sports and Football Republic held the biggest football campaign activation in Malaysia at IOI Mall, Putrajaya which was well received by football fans in Malaysia.

The campaign showcased Al-Ikhsan Sports’ premium merchandise collections and an engineered series of exclusive on-ground activation in celebration of the World Cup this year.

“Al-Ikshan Sports’ World Football Festival 2022 is by far the largest activation held in Malaysia and across the world in conjunction with the most celebrated football season.

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“This campaign has been celebrated by 15 million devoted football fans.

“Al-Ikhsan SPorts hopes that everyone has experience great memories while donning our premium merchandise as well as enjoying a unique #footballmadnesscraze,” said Al-Ikhsan Sports chief executive officer Vach Pillutla.

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Al-Ikhsan is one of Malaysia’s biggest sports retailers, offering affordable sports items and attire across 170 outlets in Peninsular Malaysia.

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