MERSING - A passion for trying new things opened the door to entrepreneurship for Norazila Abdul Majid, who is now earning a comfortable income from her stunning and unique three-dimensional (3D) jelly creations.
The 40-year-old former travel agent decided to change paths after her workplace shut down in late 2022.
She recalled being captivated by 3D jelly art after seeing a video on TikTok, which led her to take a basic course in Johor Bahru for RM450 to master the technique.
"Since the competition in the cake-making sector is stiff, I decided to go for 3D jelly, which is more unique, and its mildly sweet taste makes it suitable for all ages, including vegetarians,” she told Bernama when met at Kampung Belukar Juling, Endau, here, where she lives.
She added that at one point, she made up to RM7,000 a month from the orders she received.
"The process (of making the 3D designs) may be complex and requires skill, but each order is exciting in its own way, bringing fresh challenges,” she said.
Norazila, who has a diploma in tourism management from Politeknik Pasir Gudang, started her business with an initial investment of RM1,000, which went into buying essential tools, such as special needles to create various 3D designs, as well as utensils and ingredients.
She uses basic ingredients such as jelly powder, water, sugar and milk, and a simple cooking process to produce jellies with different patterns and flavours.
She also offers custom-made 3D jellies for various occasions, from cartoon-themed birthdays to engagements and weddings.
"Each 3D jelly can take up to 20 hours to complete, requiring precision to ensure the best texture and durability.
"These jellies can last up to 24 hours at room temperature and remain fresh for up to five days if stored in the chiller,” she explained.
Displaying her patriotic spirit, the mother of two creates Jalur Gemilang-themed 3D jellies every August and September to mark National Day and Malaysia Day.
Looking ahead, Norazila plans to expand her market in Mersing while introducing more innovative designs in 3D jelly art, proving that these desserts are not just sweet treats but edible works of art for everyone to enjoy. - BERNAMA