Brace yourselves for a Lego-tastic holiday adventure at Sunway Pyramid!

HANI SHAMIRA SHAHRUDIN
HANI SHAMIRA SHAHRUDIN
13 Dec 2023 06:03pm
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Unleash the festive fun with Lego-tastic holiday adventure at Sunway Pyramid!

Get ready for a holiday adventure like never before as The Lego Group cranks up the festive cheer, inviting families to immerse themselves in a world of creativity, superpowers and endless fun through Lego Play.

The event runs from now until Dec 17, promising a jolly good time for all.

The excitement doesn't stop there – The Lego Group is introducing its first-ever Build to Give (BTG) initiative in Malaysia, collaborating with charities to spread the superpower of play and support children in need.

Participants can contribute by building a Lego brick heart, and for every heart created, a Lego set will be donated to children through charity partners.

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The group’s Southeast Asia Marketing Director Rohan Mathur said the Lego Group is committed to play as a fundamental aspect of a child's development.

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“This Christmas, we are excited to be sharing the gift of play with more children and empower them with skills that will go on to inspire them to explore limitless possibilities of their imaginations and in life through LEGO play.

“By experiencing the superpower of play with us this holiday, we hope to empower more children to create lasting memories and take away superpower skills that will carry them through life,” he said.

The festive fun continues with Lego Santa’s Superpower Christmas Cove, a collaboration with Sunway Malls.

Families can take on a variety of challenges, from rescuing falling presents with ninja-like agility to showcasing super-sharp skills in the Christmas Village diorama.

Complete the missions, and exclusive Santa Minifigures await – grab yours before stocks run out!

To heighten the Christmas spirit, special appearances and photo opportunities with Lego Santa Mascots are scheduled throughout the weekend, ensuring a jolly time for all visitors.

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Meanwhile, Sunway Malls Marketing, Business Innovation & eMall General Manager Loo Hoey Theen expressed excitement about partnering with The Lego Group to create a meaningful and engaging event.

“We are proud to be able to join The Lego Group to share the gift of play with more children and families this year and we are happy to be helping children create new memories and play experiences this Christmas,” she said.

But that's not all – The Lego Group has curated a selection of the coolest Lego sets to gift superpowers this Christmas.

Shoppers can enjoy a delightful 20 per cent discount on the Top 10 Christmas sets for both kids and adults.

So, gear up for a Lego-filled holiday extravaganza and spread the joy of superpowers with your loved ones through Lego play. Whether you swing by Sunway Mall or Lego Certified Stores, one thing is for sure – this Christmas, the play is on!