Ikhlas Com Travel & Umrah marks fifth anniversary with Umrah 1,000 Asnaf campaign

SHAH ALAM – The Umrah 1,000 Asnaf campaign is rolled out in tandem with Ikhlas Com Travel & Umrah Sdn Bhd (ikhlas.com)’s fifth anniversary this year, giving back to the community and commemorating its original intention to provide easy access for all Muslims to perform Umrah at least once in their lifetime.

However, due to the Covid-19 pandemic, which occurred during ikhlas.com’s inception in March 2020, the company pivoted its business to provide Islamic lifestyle products and services, including Sadaqah, to support communities in need.

Ikhlas.com chief executive officer, Ikhlas Kamarudin, said: “Our intention was to serve the underserved, much like our parent company, AirAsia (now Capital A Berhad), but in catering to the umrah market. After five years, we want to celebrate the fact that ikhlas.com is now a credible umrah operator with the most affordable yet quality-assured service for the Guests of Allah.”

“Our flagship package, which starts as low as RM4,990, is basic but comes complete with accommodations, transportation, guided umrah by mutawif, ziarah, and more, to cater to the needs of the jemaah.”

Capital A executive chairman, Datuk Kamarudin Meranun, said: “ikhlas.com also has the support of Capital A’s line of businesses, who are celebrating a major milestone towards the company’s exit from Practice Note 17 (PN17) status with the approval of its Proposed Regularisation Plan by Bursa Malaysia Securities Berhad (Bursa Securities). We look forward to other partners joining this movement for the benefit of our ummah.”

To drive the Umrah 1,000 Asnaf nationwide campaign, a classic 1987 Mercedes S124 300TE station wagon, called ‘Qashwa’, will be touring across Malaysia, including Sabah and Sarawak, in search of eligible candidates to be sponsored for Umrah. The Qashwa also represents present-day Muslims and the ikhlas.com brand – upholding traditional Islamic values with a modern approach.

It is also a symbol of ikhlas.com’s commitment to helping others and making a positive impact through social responsibility efforts. The Qashwa will tour across Malaysia, covering both rural and urban areas, carrying essential goods (food, clothing, and basic necessities) to be distributed to communities in need.

Ikhlas added: “The Qashwa’s mission is to gauge and mobilise local communities throughout the country in efforts to identify the most suitable candidates and get support from all parties – philanthropists, corporate entities, non-governmental organisations (NGOs), private and government agencies – to make this campaign a success.”

Malaysians can submit nominations through Instagram @ikhlasdotcom with the hashtag #Umrah1000Asnaf and visual proof of the asnaf living conditions. Ikhlas.com will then visit the shortlisted candidates for interviews before selecting the beneficiaries of the Umrah 1,000 Asnaf sponsorship.

Launched in October 2020 during the pandemic, ikhlas.com is Capital A’s Muslim travel and lifestyle platform specifically designed to help Muslims carry out their religious obligations with ease. In addition to ikhlas.com’s Umrah and Muslim-friendly travel offerings in collaboration with subsidiary airline, AirAsia X, ikhlas.com also makes it easier for Muslims to perform Zakat, Sadaqah, Aqiqah, Fidyah, Qurban and more.

For more information, visit their official website, ikhlas.com or download their mobile app through the Apple App Store and Google Play Store.