Sinar Harian continues to transform to stay competitive

SHAH ALAM – As it prepares to celebrate its 19th anniversary on July 31, mainstream newspaper Sinar Harian remains committed to transformation across all its platforms to stay competitive and keep pace with technological advancements.

Sinar Karangkraf Group Editor-in-Chief Zamri Rambli said the transformation efforts span across its newspaper, social media, mobile application and website.

“Alhamdulillah, as of 2025, we’ve become one of the leading examples in the media industry, particularly with many of our programmes being at the forefront. We’ve always placed strong emphasis on transformation.

“In the past, our journalists only wrote for print, but now with technological developments, they receive various training, including conducting live broadcasts or video coverage on-site to adapt to the digital shift,” he said during the Sinar Harian 19th anniversary celebration at Dataran Karangkraf on Saturday.

The lively celebration coincided with the 2025 Karangkraf Karnival Siang Malam, a three-day event that began on Friday.

Commenting further, Zamri said the newspaper was launched 19 years ago at a time when print was still the public’s primary reading choice, before facing the digital transition, yet Sinar Harian has managed to endure until today.

He attributed this success to the company’s early preparations in transitioning towards the digital era.

At the same time, Zamri reaffirmed that Sinar Harian, known for its slogan 'Telus & Tulus', strives to remain an independent voice.

“We hope Malaysians will continue to support Sinar Harian as loyal readers. Being a newspaper free from political affiliation is not easy, but we’re always committed to meeting that challenge,” he added.

Earlier, Zamri accompanied Karangkraf Chairman Firdaus Hussamuddin in cutting 19 cakes as a symbolic gesture to mark the newspaper’s anniversary.

Firdaus (centre) leads the cake-cutting ceremony involving 19 cakes in conjunction with Sinar Harian’s 19th Anniversary Celebration at Dataran Karangkraf on Saturday.

Also present were Group CEO of Sinar Karangkraf, Farah Hussamuddin and Sinar Harian Executive Editor Azmi Tarmizi.