Shopee showcases Malaysia’s creative spirit at Shopee House and Superstar Awards 2025 ahead of 11.11 Big Sale
Both events highlighted Shopee’s commitment to nurturing Malaysia’s growing creator economy, empowering affiliates, content creators and brands to thrive together ahead of the much-anticipated Shopee 11.11 Big Sale.
SHAH ALAM – Shopee Malaysia kicked off November with a weekend of creativity, collaboration and community as it hosted the Shopee House and Shopee Superstar Awards 2025 on Nov 1 and 2, powered by Proton Malaysia and La Roche-Posay.
Both events highlighted Shopee’s commitment to nurturing Malaysia’s growing creator economy, empowering affiliates, content creators and brands to thrive together ahead of the much-anticipated Shopee 11.11 Big Sale.
Shopee Malaysia Marketing head Tan Ming Kit said the platform’s success was built on the strength of its creator and affiliate community.
“At Shopee, we believe that Malaysia’s creator community is the heartbeat of our digital economy.
“Shopee House and Shopee Superstar Awards is more than a celebration, it’s a statement of how far our ecosystem has come and a promise to continue empowering every affiliate, brand and creator to succeed together through innovation, collaboration and creativity,” he said.
The weekend began with Shopee House, a flagship networking event that brought together over 85 brands and 600 Shopee affiliates, resulting in more than 1,300 new collaborations.
Participants explored upcoming product launches and content strategies across Shopee Live, Shopee Video and social media platforms, all designed to boost engagement during the 11.11 Big Sale season.
The celebrations culminated with the Shopee Superstar Awards 2025, which honoured exceptional affiliates and creators who transformed creativity and teamwork into meaningful success stories.
Adding star power to the evening, Datuk Seri Aliff Syukri, Shopee’s 11.11 Big Sale Brand Ambassador, shared his entrepreneurial journey and words of encouragement:
“When I first started my business, I never imagined standing here as Shopee’s 11.11 brand ambassador. But Shopee has shown that anyone, with hard work, creativity and faith, it can turn small beginnings into something great.
“I hope tonight reminds everyone that your success story might be the next one celebrated on this stage,” he said.
A total of 136 awards were presented across 31 categories, including 10 fan-favourite awards determined by public voting. Among the highlights were the Shopee Affiliate 5 Million Ringgit Club and 3 Million Ringgit Club, honouring affiliates who achieved exceptional sales milestones within the year.
Leading the pack were this year’s Shopee Affiliate 5 Million Ringgit Club achievers, Pipou96, Princezleste, Ismehadirah, Boolove_official, Sabrinabeautyhub, Faisaldotmy, and Pakhonest, outstanding creators who turned clicks into over RM5 million in sales each.
The event also celebrated top Malaysian creators such as Arieff Yong, Asyraf Rozami, Mak Kiah Ferry, Ryan Howlett, Shak Shazwan, and Sharifah Rose, recognised for using their creativity and influence to connect millions of Malaysians through fashion, lifestyle inspiration, and Shopee Lagi Murah deals.
In addition, Top Media Partners, including The Star Media Group, Sinar Harian, China Press, Sin Chew Daily, and New Straits Times, were honoured for their continued role in amplifying Shopee’s digital and community initiatives.
Adding to the night’s excitement, Proton Malaysia unveiled the All-New Saga to the public for the first time during the awards ceremony, marking a milestone moment in the ongoing Shopee 11.11 campaign.
Shoppers can look forward to the Shopee 11.11 Big Sale, featuring Daily Superstar Livestreams with brand ambassadors Bella Astilah and Datuk Seri Aliff Syukri, as well as Shopee Lagi Murah 50 per cent Off Daily deals and Free Shipping with No Minimum Spend vouchers.
To top it off, Shopee users stand a chance to win the All-New Saga through the Shopee X Proton Giveaway, Icon Hunt, and SPayLater Shopee Mission.
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